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What is Social Bookmarking & Why is it Important in SEO?

March 15, 2021

Social bookmarking can help you a lot in SEO. There are more than 1.80 billion websites on the internet. If you want your business found online, you must use each tool available. The first step is to enhance your Search Engine Optimization (SEO). That’s because greater SEO equals a higher rank on results pages. When your business appears at the top of search results, it’s easy for consumers to find it.

Proper social bookmarking on a daily schedule can help your SEO. But what is social bookmarking? And how does it improve search results? Social bookmarking is bookmarking a web page on your browser to see later. But it is so much more than marking your site. They let web users have a track of your content.

What is Social Bookmarking?

Social bookmarking is the method of tagging a website page with a browser-based tool so that you can instantly revisit it later. Instead of saving social media posts to your browser bookmarks, you can utilize different platforms’ features to bookmark posts. Because the bookmarks are online, you’ll be ready to access them anywhere, from any device with an internet connection.

Social bookmarking sites began as mere resources for social media and content marketers. Today, they’re diverse and dynamic online communities, where users talk links and develop groups based on shared relevancy.

How Does Social Bookmarking Work?

In social bookmarking sites, discussion topics are made into special rooms or threads where users follow content interesting to them. When following a piece of content, you’ll receive notifications to your feed when new information appears.

Links in social bookmarking sites are the opening point for discussion and knowledge-sharing. This makes social sites a great location for getting social media inspiration, earning backlinks, and networking with potential influencers.

Social Bookmark Benefits

Social bookmarking is an efficient way to build your online presence. When you add social bookmarks to the web, it benefits search engines understand your site.

Faster Site Indexing

Search engines need constant information on every website. The information helps rank the sites. They collect the data by crawling the web for news and updates. When Google updates and stores the data, it’s named indexing.

Social bookmarks help Google bots see and understand your content. It speeds up the indexing process. The search engine finds and ranks your content quicker than if no bookmarks existed.


When your content appears on a bookmarking site, it produces a backlink. The link leads back to the original website. These are high-quality backlinks.

Legit backlinks are a big part of managing page one rankings on search engines. Social bookmarks boost your domain authority. Higher authority starts ranking well or relevant industry keywords easier.

Website Traffic

A social bookmark can increase traffic to your site. The bookmarks you fixed on your browser can’t do that.

Bookmarks have a direct effect on ranking, but they can increase traffic. When your content appears on a social bookmarking site, people follow the link to your site. If the information is engaging, it can lead to thousands of new visitors https://www.ncahcsp.org/buy-xanax-online/ every month.

Social Signals

Google counts social bookmarks as social signals. They help search engines decide how famous your brand is with the public.

Content that drives thousands of people to your site improves your domain authority. Higher authority equals higher rank.

Backlinks, faster indexing, social signals, and traffic are excellent for SEO.

Bookmarking Is Better Than a Browser

Most social bookmarking sites organize tagged items. Users can browse based on popularity, subject, politics, news, tech, sports, and more. You can keep websites and send the link to your friends.

You have search capability, too. View what other people bookmark utilizing the search tool. A social site is a smart search engine.

Social bookmark tools are web-based. You can save a new bookmark on your desktop, then enter it later from your phone or tablet. Sign in to your account from any device, and you’ll find everything you added and updated.

Your social bookmarking account is always up-to-date.

Interacting with Bookmarking Sites

Bookmarking sites frown upon direct advertising and spam, so it’s advised that companies not create threads (spam is one of the few thread types that are commonly removed). If moderators in a community perceive that a business’ thread is merely advertising without making a sincere effort to provide informative or entertaining content, there could be a negative backlash.

If references to your business happen on these sites organically, boost discussion by joining the group and interacting directly with users. Foster a positive online reputation and users are more likely to seek you out in other online outlets.

Get Expert Help with Your Off-Page SEO

Now, when someone asks, “What is social bookmarking?” you can show them why it values SEO. It began as a way to exchange data between friends. Today, it’s a powerful and intelligent search engine.

Suppose you require expert advice on social bookmarking, contact the pros at InfrontWebworks. Call today for a free consultation and quote.


What is Social Bookmarking in SEO?

Social bookmarking is bookmarking a web page on your system browser to read later. They let web users have track of your content. The social bookmarks tell search engine algorithms that your content is important. They increase your authority and credibility. That increases your ranking on keywords related to your business.

What is an example of the bookmarking site?

Pinterest is one of the best representatives of bookmarking sites. Besides Twitter and Pinterest, there are many other social bookmarking sites, too, and you'll get to know about them here in this article.

Does social bookmarking help SEO?

How Social Bookmarking Helps in SEO? When we bookmark any web pages on bookmarking websites, the search engines recognize those social bookmarking sites as quality backlinks. Social bookmarking being an Off-page factor helps in increasing the traffic of the website.

Is Facebook a social bookmarking site?

Social bookmarking is simply the action of saving or favoriting a website to visit later. Social bookmarking sites such as Tumblr, Digg, and StumbleUpon are very diverse from social networking sites such as Facebook and Twitter.


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